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PROJECTS

Filtering by Tag: JOSHUA's Magazine

Aston Martin Rapide

Eli Ankutse

PLATFORM: PRINT
DATE: SUMMER 2014
REACH: 60k + (est.)

We were challenged by Aston Martin reinterpret their 4 door Rapide model, and so we created a artistic photographic editorial concept that highlighted the lines of the car, portraying it in a or modern aesthetic. The full editorial spanned 12 pages in JOSHUA's Magazine Issue FOUR and was complimented with 1000 words of editorial written by well known industry expert.


The Nadler Hotel Victoria

Eli Ankutse

To showcase the launch of the Nadler Hotel Victoria branch, we created a bespoke microsite feature on JOSHUA's Digital, including integrated image galleries and an embedded audio interview with hotel owner Robert Nadler himself. JOSHUA's Digital Special Features can be accessed from directly from the main menu, giving them extra visibility.

PLATFORM: DIGITAL
DATE: JANUARY 2016
REACH: 40k+ (est.)


Inside Vertu

Eli Ankutse

PLATFORM: PRINT
DATE: SPRING/SUMMER 2013
REACH: 40k+ (est.)

 

Having recently adopted the android platform,  luxury mobile manufacturer VERTU wanted reintroduce the brand to We visited the VERTU HQ and created a photojournalistic view of the manufacturing attention to detail in making each unit. The editorial was seeded as a twelve page feature in JOSHUA's Magazine Issue ONE.


Rolls-Royce x JOSHUA's Magazine

Eli Ankutse

We partnered JOSHUA's Magazine with Rolls-Royce for the London Collections: Men Spring Summer '14 season. The stimulus behind this collaboration was to take advantage of the extensive male audience focused coverage of the London Collections Men (Men’s Fashion Week).

In an event where the primary car sponsor was Mercedes-Benz, the Rolls-Royce Phantom and was captured by multiple international press as the JOSHUA's Magazine Editors were taken to each of the shows.

PLATFORM: EVENT
DATE: SUMMER 2014
REACH: 500k + (est.)


JOSHUA's Magazine x McLaren Automotive

Eli Ankutse

We worked with McLaren Automotive to create a short film to go with our cover shoot which took place at the McLaren Technology Centre in Woking. Entitled “PROGRESS” the film is a representation of the evolution in the McLaren business model to their new focus on road cars with the McLaren 650s and more recently the McLaren 570s and 540s. The short-film was featured on Hypebeast among other leading men's lifestyle blogs worldwide.

PLATFORM: MEDIA
DATE: AUTUMN/WINTER 2015
REACH: 12k+ (est.)


Baxter of California

Eli Ankutse

We worked with skincare brand Baxter of California to raise awareness of their Los Angeles barbershop and retail space, the Baxter Finley Barber & Shop. To this end we created a two sectioned feature and visited their LA premises to capture a photojournalistic story of the shop, while combining it with a feature highlighting the different facets to their operation. These features were seeded as a eighteen page editorial (combined) in JOSHUA's Magazine Issue ONE.

PLATFORM: PRINT
DATE: SPRING/SUMMER 2013
REACH: 40k+ (est.)


Bentley Mulsanne Hidden Delights Edition

Eli Ankutse

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Luxury motor brand Bentley has released a new level of interior specification for their leading model, the Bentley Mulsanne. We curated a feature to showcase these subtle finishes by telling the story of inside the car. The twelve-page editorial highlighting the rich, finer interior details, was featured in JOSHUA's Magazine Issue FIVE.

PLATFORM: PRINT
DATE: AUTUMN/WINTER 2015
REACH: 100k+ (est.)

As featured in JOSHUA's Magazine Issue FIVE